In case you were born after 2000, DJ stands for disc jockey. And true to the name, that’s what DJ’s did. They rode a record till it broke and  became a hit.

Today, being a DJ isn’t so much about introducing people to new music. At least that’s not the case with DJs on mainstream radio. Hits are everywhere. You can stream them any way you want. People tune in with expectations of what they will hear.

That’s why DJ Digital, a.k.a. Brandon Journet, says he’s in the “gathering business.”

Hey! It's DJ Digital! Note the irony of his decidedly non-digital impressive record collection

Hey! It’s DJ Digital! Note the irony of his decidedly non-digital impressive record collection

Digital is old enough to remember hauling sacks of vinyl from gig to gig. But young enough to have been underage at the time. Locally you know him as an on-air personality on Hot 107.9.  He also hosts a nationally syndicated hip hop show via Townsquare Media called XXL Higher Level Radio.

Of course, restaurants were always in the gathering business. Ambience and culture in a dining room is often as important as what’s on the plate. In a place like Acadiana, where everyone can cook, you have to have some other kind of edge.

Restaurateurs often miss this crucial step in developing their businesses. Making their restaurants stand out and leave a lasting impression is essential to success. And with razor thin margins, getting it wrong can be devastating.

John Petersen - from Swamp Pop to People Person

John Petersen has gone from making Swamp Pop to becoming a People Person as a restaurant owner and consultant

John Petersen helps restaurants avoid those traps. John is a consultant with Social Advising, a company that contracts with new restaurants to shore up and design their businesses from the back of the house to the front door. John is a serial entrepreneur and a partner in some successful restaurants himself, including Central Pizza & Bar in Downtown Lafayette.

Christiaan Mader hosts John Petersen and DJ Digital on Out to Lunch Acadiana

Christiaan Mader hosts John Petersen and DJ Digital on Out to Lunch Acadiana

Photos from this show by Jill Lafleur. And here’s some more lunch table conversation about food and music in Lafayette (an almost inexhaustible subject).

Liaten to Out to Lunch Baton Rouge